The Three Year Value Leap
Many entrepreneurs scale up their businesses in an intuitive fashion, adding resources and products in response to market feedback.
Being customer-driven is fundamental to value creation, but it isn’t enough. The investment and structuring decisions you take today will affect the profitability, resilience and value of your business in 18 months’ time and in 36 months’ time, whether or not you sell your business then.
Our three year planning methodology for media businesses helps entrepreneurs to firm up their core values and purpose, engage team members in a vision for scaleup, and create a rational process for proposing, evaluating, testing and implementing the investment decisions that will maximise the value of your growing business:
- Market sizing, competitor analysis, positioning
- Growing communities and deepening engagement
- Client retention and yield per client per annum
- New business development strategy and resourcing
- New product development
- Geographical expansion
- Executive Team coaching and mentoring
- Investment in team development and training
Working on your business, not in your business
Our goal is that you are in a position where the company is working independently of your efforts, and where there is a simple and clearly communicated path to value growth. Collingwood Advisory’s team will work with you and your team to create equity value. We follow a professional, Board-led process, and will help you to energise growth in your company, without stepping on your team’s toes.