The survey respondents for the mediafutures 2022-2024 report were invited to take part in an exclusive ‘Insider Insights’ briefing to go through the report findings, and how their contributions added to the discoveries.
The annual mediafutures benchmarking report, now in its fourteenth year, has become the definitive measure of the shape and direction of the media industry, providing a detailed and practical assessment of what’s happening now and what lies ahead for media companies.
What are the trends, challenges and opportunities in key revenue streams?
What are profits and productivity looking like?
How is change being managed within organisations?
How is the tech challenge being handled?
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Piers Bearne, Founder & CEO, Collingwood Advisory
Piers Bearne has built and sold three events businesses and is a director and co-founder of two hybrid events/digital publishing companies. Collingwood advises independent media companies on value creation and exit.
Jim Bilton, Managing Director, Wessenden Marketing
Jim Bilton is the Founder and Managing Director of Wessenden Marketing – a leading marketing, research and advisory firm based in London, with a 30-year track record and an international range of clients across the media, logistics, retail, direct marketing, finance and business service sectors in the UK, Europe, Australia and USA.
Before setting up Wessenden Marketing in 1992, Jim worked in a variety of roles in the media industry, covering sales, marketing, business planning, retail distribution & logistics, direct marketing, market research and general management. He was the Managing Director of both a newstrade distribution company and a subscription fulfilment bureau.
Amanda Barnes, CEO of Faversham House
After leading the MBO of Faversham House, Amanda subsequently divested non-core assets in order to take the company private again. Faversham House owns media brands in the utilities, sustainability and visual communications sectors, including Utility Week.
Nick Service, Chairman of Hemming Group
Nick is the fourth generation to lead The Hemming Group, a family-owned B2B media company, founded in 1893. With an emphasis on quality content, the company produces digital and paper-based magazines and information products, and digital and physical conferences, exhibitions and awards ceremonies. The markets it serves include local government, highway and bridge construction, maintenance, traffic management, the wine trade, building services, and the management of stadia and arenas.
Andy Marshall, Group MD, Our Media
Andy has spent many exciting years in the media business: in his career Andy launched Origin Publishing, the highly successful specialist media business which became part of BBC Magazines, led the MBO team that bought out part of that business from the BBC before completing a deal for it to become part of Immediate Media, took a senior role within Immediate running its children’s, specialist and live events businesses and now leads the hugely talented team at Our Media. In that time Andy has learnt from many successful people, tested his skills and entrepreneurialism and experienced the thrill of seeing his businesses flourish: all of which has strengthened his belief that what really defines a successful organisation is its ability to create a brilliant environment which attracts the very best people and enables them to do their very best work through collaborating with those around them. Most of his focus now is helping to create just that, because from that, great things happen!